What if we could buy clothes the same way we buy milk-
According to our objective needs and taking into account the expiration date of the product?
Best Before is a material research project that offers to reconcile the contradiction between long shelf life of garments and the undeniable need to change our wardrobe. By creating a knit based composite material, the project explores the production and design opportunities of a biodegradable textile and its potential uses.
Best Before children's shoes are fashioned on a double bed knitting machine. Each is made from one knitted piece that includes the upper and the sole. Keeping the consumer in mind, they're conceptually designed to disassemble in the washing machine within a pre-defined time frame according to children's growth curves.
Oded Shoseyov, Dov Ganchrow
Photos were taken by Noi Einav